Ard Al Zaafaran is a fragrance house based in the United Arab Emirates, founded in 2001 by a group of perfume enthusiasts. Its name, which translates as "Land of Saffron," reflects its commitment to premium natural ingredients, including saffron, oud, and rose. The brand belongs to the Lattafa group and shares its catalog with other lines such as Maison Alhambra, Asdaaf, Rave, and Vurv.